Nicole in TIME: AI regulation is not enough. We need AI morals.

AI Regulation Is Not Enough. We Need AI Morals is Nicole Brachetti Peretti’s latest contribution to TIME Magazine’s Ideas section. In the piece, she argues that regulation alone cannot guide the future of artificial intelligence. Every technology carries a philosophy, she writes, and AI will be no different: its impact will depend on the values we encode into it, not just the rules we draft around it.

Nicole highlights a growing gap between technical capability and moral responsibility. Governments are racing to regulate and companies talk of “guardrails”, yet what is missing is a shared human compass. AI systems are already shaping choices, trust, and attention. That power cannot be managed by compliance frameworks alone. Investors and builders must treat ethics as a design principle, not an afterthought.

The article sets out a simple, demanding idea: the defining task of the AI age is to keep moral intelligence in step with machine intelligence. Human dignity - not optimisation - should shape the systems we build and scale.

Read the full article at TIME: https://time.com/7332888/we-need-ai-morals/